Once you’ve signed up, you’re ready to start putting ads into your layout. Here is how to put them in a variety of successful places. These directions may change depending on your layout, however most layouts are fairly similar. If you ever need help with this, feel free to email me at Zipp425@gmail.com

In the Header

1. Connect to your webspace with your FTP program. (I will be using FlashFXP)
2. Navigate to the location of your theme
3. Right click on header.php
4. Click Edit
5. Find <div class=”header”> or <div id=”header”>
6. Right after <div class=”header”> or <div id=”header”> type <div class=”headerAds”>
7. Paste in the Adsense Code.
8. After you Adsense Code, type </div>
9. Save the file and in the FTP program press OK to upload the file.
10. In your FTP program, right click on style.css
11. Click Edit
12. In the clear space right after */ type div.headerAds {
13. On the next line type float:right;margin-right:5px;margin-top:5px;.
14. Save the file and in the FTP program press OK to upload the file.
15. View your website to see if it looks ok. If it doesnt look right repeat step 10-14 and experiment with what you typed in step 13.

At the top of an Article

1. Connect to your webspace with your FTP program. (I will be using FlashFXP)
2. Navigate to the location of your theme
3. Right click on index.php
4. Click Edit
5. Find <h1><a href=”<?php the_permalink() ?>” rel=”bookmark” title=”Permanent Link to <?php the_title(); ?>”><?php the_title(); ?></a></h1> and right after that type <div class=”titleAds”>
6. Paste in the Adsense Code.
7. After you Adsense Code, type </div>
8. Save the file and in the FTP program press OK to upload the file.
9. In your FTP program, right click on style.css
10. Click Edit
11. In the clear space right after */ type div.titleAds {
12. On the next line type text-align:center;padding-top:5px;padding-bottom:10px;.
13. Save the file and in the FTP program press OK to upload the file.
14. View your website to see if it looks ok. If it doesnt look right repeat step 10-14 and experiment with what you typed in step 13.

On the Sidebar

1. Connect to your webspace with your FTP program. (I will be using FlashFXP)
2. Navigate to the location of your theme
3. Right click on sidebar.php
4. Click Edit
5. Find what looks like the end of your sidebar content (usually right before the last </div>).
6. Right after that type <div class=”sidebarAds”>
7. Paste in the Adsense Code.
8. After you Adsense Code, type </div>
9. Save the file and in the FTP program press OK to upload the file.
10. In your FTP program, right click on style.css
11. Click Edit
12. In the clear space right after */ type div.sidebarAds {
13. On the next line type text-align:center;padding-top:10px;padding-bottom:5px;.
14. Save the file and in the FTP program press OK to upload the file.
15. View your website to see if it looks ok. If it doesnt look right repeat step 10-14 and experiment with what you typed in step 13.

If you would like to have direction on adding Ads to a different location on the page, leave a comment, or email me at Zipp425@gmail.com.

How to Sign Up for Adsense

So you want to join one of the biggest ad revenue providers? Its pretty simple, here’s how:

1. Go to http://adsense.google.com
2. Click Click Here to Apply
3. Fill out the information - If you have any questions about the process, check this page.
4. Your site will now be analyzed to see if it meets Google’s standards. They will let you know if it met their regulations within 2-3 days
5. Once you site has been accepted your ready to put Adsense into your website.

If your site isn’t accepted look into using an adsense alternative.

Everyone wants to maximize the amount of ad clicks they recieve. One of the best ways to do this is by placing the ads in a good place.

Having experimented with ad placement, I have learned about a few hotspots that will boost the amount of clicks you recieve.

Ad Hot Spots

• Near your Header - People look at the top of there screen often. When experimenting with ad placement, I have found that these ads recieve the most activity. While this location does recieve a large amount of activity, it can sometimes hurt your website design, and thus your users experience.
• At the top of an Article - When a person reads or is looking to read an article, the first thing they put their focus on is the title of the article. By placing an ad directly under the title of an article the ads are seen very often.
• Near Images - Placing ads near images greatly increases the amount of clicks an ad receives, it is a natural draw. An example and guide on how to set this up can be found on here. Google has declared that this is against their terms of service.
• On the Sidebar - While this is not the best place for ads, they recieve a fair amount of activity when they are intermingled with other links.

The following image can be found on Adsense optimization tips page.

Equally Important as putting ads in good places is, picking the right size for your ads

When you’re placing your ads its crucial that you chose the right size.

Things to keep in mind

• Will it affect my design? - Obviously you don’t want to pick a ad size that would in any way destroy your users experience. While it is good to make the ads noticeable, it is bad when users come to your page and cannot access the content they came there for because ads are covering the text.
• What will fit where? - It is important to maximize the amount of ads in each space. Be aware of the ad sizes.

Size Tips

• Mix it up - Constant exposure to the same kind of ad in the same location can cause users to be blind to your ads. Changing the location of ads on your page every 3 months while prevent ad blindness.
• Use new ads sizes - Several sizes have been overdone. Stay away from horizontal banner ads sizes such as 468×80, 468×60. While they work ok, vertical banners have been receiving more clicks. Hot sizes include 336×280, 300×250, 160×600
• Use new ad formats - while it is sometimes smart to blend your ads by using text links and appropriate colors, there is times that you want them to stand out. One of the best way to make your ads stand out is by using an ad format that people dont see to often, such as the new video ads